How to sell a XKR
#1
How to sell a XKR
Taken from an advert for a X150 XKR...
" LIVE THE EXPERIENCE: “Why do the British drink warm beer?” They’ll tell you that’s the proper way to enjoy a pint of Ale, although the age-old car guy joke has always been that Lucas Electrical (aka, the Prince of Darkness) makes their fridges, too. As with all matters of taste, we’ll leave that to personal experience. Of course, newer British cars have long abandoned Lucas electrical systems for more reliable German Bosch parts, but the stories remain: “get home before dark, ” as Lucas was the inventor of the “self dimming headlamp, ” and “the patent holder for the short circuit.” The 2011 Jaguar XKR equipped with a modern Bosch electrical system, however, leaves nothing to be desired. Wrapped in a timeless all aluminum wrapper, this car exudes confidence and sex appeal. Think of it as the automotive variant of Idris Elba: muscular, brooding and reliably unbothered. Stomp on the go-go pedal and be prepared to hold on: with 510HP bursting to life out of its 5.0L V8 supercharged engine, this car is not for the meek. 0-100 km/hr comes up in an alarmingly quick 4.6 seconds, despite some electronically limited slip from its bespoke 20” wheels out of the gate. Go into a corner hard, and the car rewards with surefooted grip and a communicative, lively steering feel. But this car isn’t all about driving fast and furiously around corners and mountain passes. Rather, it’s GT-car proportions, leather interior and high fidelity sound system make it an equally enjoyable cocoon from urban chaos, as it is enjoyable on a long stretch of sun filled highway with the windows down, and Meridian Sound system blaring CCR’s “Fortunate Son.” Like Mr. Elba, this car’s magic lies in its mysterious good looks and quiet character. Just be prepared for the occasional plot twist. "
" LIVE THE EXPERIENCE: “Why do the British drink warm beer?” They’ll tell you that’s the proper way to enjoy a pint of Ale, although the age-old car guy joke has always been that Lucas Electrical (aka, the Prince of Darkness) makes their fridges, too. As with all matters of taste, we’ll leave that to personal experience. Of course, newer British cars have long abandoned Lucas electrical systems for more reliable German Bosch parts, but the stories remain: “get home before dark, ” as Lucas was the inventor of the “self dimming headlamp, ” and “the patent holder for the short circuit.” The 2011 Jaguar XKR equipped with a modern Bosch electrical system, however, leaves nothing to be desired. Wrapped in a timeless all aluminum wrapper, this car exudes confidence and sex appeal. Think of it as the automotive variant of Idris Elba: muscular, brooding and reliably unbothered. Stomp on the go-go pedal and be prepared to hold on: with 510HP bursting to life out of its 5.0L V8 supercharged engine, this car is not for the meek. 0-100 km/hr comes up in an alarmingly quick 4.6 seconds, despite some electronically limited slip from its bespoke 20” wheels out of the gate. Go into a corner hard, and the car rewards with surefooted grip and a communicative, lively steering feel. But this car isn’t all about driving fast and furiously around corners and mountain passes. Rather, it’s GT-car proportions, leather interior and high fidelity sound system make it an equally enjoyable cocoon from urban chaos, as it is enjoyable on a long stretch of sun filled highway with the windows down, and Meridian Sound system blaring CCR’s “Fortunate Son.” Like Mr. Elba, this car’s magic lies in its mysterious good looks and quiet character. Just be prepared for the occasional plot twist. "
#2
I think I can say this as I am one, but weirdly rarely see a man of colour driving a F-Type or X150, they seem to prefer BMW's this side of the pond
#3
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RobB (12-10-2018)
#6
#7
- Astonishingly convinced hippies around the world to adopt the **** dream car the VW...without even changing its name.
- VW First company caught cheating the EPA- and had to leave USA
- 50 years later caught again for even larger web of deceit.
- Audi had to leave USA due to bad name
- They return to USA by bulking up and decimate the market. And caught in even bigger financial fraud.
Last edited by Queen and Country; 12-09-2018 at 12:43 PM.
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NBCat (12-09-2018)
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#8
I'm also pretty sure that Jaguar first introduced the Meridian Surround Sound System in the 2013 XJ models as standard equipment.
#9
#10
Jaguar arrived with a roar. The most gorgeous thing with four wheels and many design and performance accolades followed. People had to find something wrong with what looked so perfect. Time would prove there was a flaw--lucas electrical systems. Fortunately, the electrical problems have largely disappeared with the replacement of the flawed lucas electrical systems. Unfortunately, the stigma continues like a curse.
I met with an electronics engineer last year. We briefly had a conversation about cars. I said, the car that put the largest smile on my face was a Jaguar. He immediately said, "they have a lot of electrical issues". I quickly corrected him.
I met with an electronics engineer last year. We briefly had a conversation about cars. I said, the car that put the largest smile on my face was a Jaguar. He immediately said, "they have a lot of electrical issues". I quickly corrected him.
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SinF (12-11-2018)
#13
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Personally, I find the Lucas jokes quite boring since most of the time the people complaining didn't know how to fix a corroded earth point. But, misperceptions fed by misinformation continue the myth. Just like the people that think the AJ-V8 is a Ford-designed engine and the S-Type (X200) is a Ford Taurus in disguise.
Using that logic, are Porsches just Volkswagens in disguise?
Using that logic, are Porsches just Volkswagens in disguise?
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sov211 (12-11-2018)
#14
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MarkyUK (12-11-2018)
#15
It’s no mystery. What they didn’t do with their bombs, they’ve done with their money. The majority of the British auto industry is now owned by German companies. So its not the quality build they were after. Its to disable the competition, not that Lucas was that desireable. I’ve owned several Lucas cars and they were great cars. Some things, were odd, but nothing out of the ordinary. The earth points and wiring quality were problematic for some cars though, and with constant mechanic visits, most people who cant wrench will complain. The jokes were simply a Gallows type of humor that grew into spewed nonsense. Either way, None of it ever stopped me from buying a car I liked.
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Queen and Country (12-11-2018)
#16
There is something else..you might think even more significant, let me lay the case out.
Britain does not brag, to its determent! And it considers national exclusivity a vulgar thing. So if UK had a prominent watch industry like the Swiss- no one would know about it! Its true now of the brilliant auto industry that exists, no one knows that 8/10 F1 teams do their R&D in UK and not Deutschland.
In reality, Britain's reputation for innovation should walk way ahead of the German workers ability to assemble (which frankly has been bested by the Japanese).
- Range Rover- a unique formula for luxury suv, innovated in UK
- Lotus- a unique formula for handling above all, innovated in UK
- Rolls- a unique formula for quality ...................................UK
- Mini- a formula for a city car ..........................................UK
- Jaguar- a unique formula for grace-space-pace, now ubiquitous in many cars, but invented in the UK.
Germany has tried and failed at a city car formula- MB did the smart car, BMW did the 1 series, and you see more Minis on the road.
Audi, BMW and Mercedes failed at statement Luxury cars, remember the Phaeton and Maybach.
And despite their best efforts at SUVs, Range Rover still embarrasses them
funniest clip ever
#17
But what would happen if BMW were to design a full-size SUV, with a formula already laid out by Range Rover.....
Well you would have one of the ugliest things to ever hit the road; behold:https://www.bmwusa.com/vehicles/x-mo...B&gclsrc=aw.ds
Well you would have one of the ugliest things to ever hit the road; behold:https://www.bmwusa.com/vehicles/x-mo...B&gclsrc=aw.ds
#19
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