Land Rover Saddles Up for the Rolex Kentucky Three-Day Event

By - Land Rover Rolex Kentucky Derby Sponsor

For the eighth year in a row, Land Rover will be the Presenting Sponsor and Official Vehicle of the prestigious equestrian event.

Once again, Land Rover is getting ready to horse around at the Rolex Kentucky Three-Day Event.

It’s been the Presenting Sponsor and Official Vehicle of the test of horses and their riders since 2010. During the Rolex Kentucky Three-Day Event, judges rate the performance of both human and horse in three disciplines:

1.) Dressage, which tests how a horse maneuvers through a series of prescribed movements.

2.) Cross-Country. According to the Rolex Kentucky Three-Day Event website, this portion of the event “is the most exciting day of Rolex Kentucky as thousands gather to watch horses and riders gallop over four miles of the challenging terrain, at speeds up to 25 mph, while negotiating remarkable obstacles, water hazards, banks and ditches.”

3.) Jumping Test. As its name implies, the jumping test showcases each human/horse duo’s training and athletic ability as they leap over obstacles.

Michael Jung of Germany, who won a gold medal in the Rio Olympics, will be competing on his trusty steed FischerRocana FST in hopes of being the first horse/rider team to ever win America’s only 4-star Fédération Equestre Internationale competition three years in a row. Queen Elizabeth II’s granddaughter and Land Rover Ambassador Zara Tindall will also be returning with her horse High Kingdom, who helped Tindall win a silver medal in the 2012 London Olympics.

Whichever U.S. rider finishes the cross-country course closest to the optimum time without jumping penalties will be awarded a 24-month lease of a Land Rover Discovery Sport in the Land Rover Best Ride of the Day contest. The overall winner of the Rolex Kentucky Three-Day Event will go home with a check for $130,000, part of the $400,000 total in available prizes.

Attendees of Land Rover’s Ultimate Stable Experience will get a look at the new 7-seat Discovery and a range of equestrian gear and apparel.

Land Rover owners will also be able to compete at the Rolex Kentucky Three-Day Event as part of the sixth annual Land Rover Tailgate Challenge. The person with the most creative and best-catered Land Rover tailgate party will win a prize.

The Rolex Kentucky Three-Day Event takes place April 27-30 at the Kentucky Horse Park in Lexington, Kentucky. You can watch a live stream of it on the USEF Network or the nationally televised broadcasts on NBC and NBCSN.

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Derek Shiekhi contributes to a variety of Internet Brands’ Auto sites, including J-K Forum , Jaguar Forums, and 5 Series. He's also a member of the Texas Auto Writers Association.

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